Ruthlessly Creative

My flight plan gives me approval to be ruthlessly creative. I grew up in a world of artistic minds and though some went the science route too, the unwritten law gave me authority for free invention.

As a designer and artist I recognize I received technical and creative training to develop and rely on good tools and skill sets but prior to that I had already delved in drawing, various art and craft forms, fashion and jewelry design, and done earth science experiments to further my understanding, just for fun. I was never discouraged. I was expected to be creative, innovative and inventive, to think and solve problems continuously through my inventiveness. That’s why my cooking was tolerated as “inventions” and “experiments”. It finally improved when I took to learning from Julia Child‘s expertise, explored Justin Wilson, combed through Japanese and Italian cookbooks, and received personal Spanish cooking lessons too.

From my first jobs (before college), these were also open to creativity and my favorite job was in marketing, a combination of statistics, analysis and creativity. All fun and exciting.

My point is, all of this training welcoming thinking-on-the-fly taught me it was OK to allow myself to toss out “hairy” ideas like air-filled balloons, on my own or in a group of other creatives, to volley the concept or toss in their own. This ‘welcoming’ environment provided receptivity to receive critique and improve on things. This receptivity was further compounded when working as a creative in a professional environment, redlining became an expected tool instead of an insult. All this exercise made for expeditious and limber thinking.

In more structured areas of study, it seems that free thinking is not welcomed. Structure and procedure are critical to the final proof. Attention to the acute concepts is preferable to the broad scope. Slow and methodical thinking is required and documentation is vital before any idea is presented, not without all the proof already documented, so spontaneous speaking of ideas as they are birthed is not a common habit.

For these reasons, thinking together is key. We should all have a flight plan with permission to think without critical judgement. And allowing and inviting ruthless and creative tossing of ‘hairy’ ideas should be a must.

10-4. Roger that.


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